Andrea De Mauro

Andrea De Mauro has two decades of experience leading Data and AI teams in global organizations. A seasoned executive advisor and fractional CDO, Andrea has held leadership roles at Vodafone and Procter & Gamble, shaping data-driven strategies at scale. He teaches Marketing Analytics and Applied AI at Luiss University in Rome and other top European universities. Recognized in CDO Magazine’s Forty Under 40 list, he is also a prolific researcher, exploring the fundamental forces behind Big Data as a phenomenon and the transformative impact of AI and Data Analytics on businesses and society.

books by Andrea De Mauro

Generative AI Made Easy
  • MEAP began April 2025
  • Publication in Fall 2025 (estimated)
  • ISBN 9781633435872
  • 275 pages (estimated)
Included with a Manning Online subscription
  • printed in black & white

Generative AI Made Easy is written for everyone. Following engaging illustrations and step-by-step guidance, you'll start creating AI applications from the very first chapters. Use prompt engineering to create a healthy recipe generator, use RAG to build automated customer support chatbots, craft marketing assistants that know brand guidelines, and even design a web-enabled financial researcher—all using free low-code tools like Langflow and KNIME.